SEO Analysis Tools

Are you looking for a way to improve the visibility of your website? If so, having a strong SEO strategy may well be the perfect path to success.


Search engine optimisation — or SEO — is a marketing practice concerned with increasing a website’s visibility on search engines.

As Google holds a significant share of global search activity (Organic search traffic), it is usually the main search engine SEO professionals concern themselves with.

SEO isn’t just one process; it is a collection of practices and disciplines that work together to raise a website’s search engine position. Taking the time to find and use the right tools will drastically improve the efficacy and efficiency of any SEO campaign.

SEO stands for Search Engine Optimization, and focuses on on-site and off-site website improvement to make sure that Google gives you a higher SERP (Search Engine Ranking Position).

When you begin working on SEO it is important to have a strategy in place. Google and other search engines will not rank your website highly just for existing! Instead, you need a strategy that focuses on your website's expertise, authority & trust over its subject and strong content.

Having a strong SEO strategy is the key to diversifying your website from its competitors. These tools can offer a wide range of options for every level of SEO need.

Not only will Google reward your website by giving it more traffic, but you are likely to create a loyal client base who will use your website time and time again to purchase products or return to use your services.

We are always happy to hear from you, so please do not hesitate to get in touch to discuss which SEO tools and strategies would be right to you.


  • RankTrackr
    A thoughtfully designed SEO rank tracker for teams that insist on accuracy, speed and simplicity.
    Learn more about RankTrackr
  • WhiteSpark
    Advance your local search, improve rankings, and get more business with the help of Whitesparks local SEO tools and managed citation services.
    Learn more about WhiteSpark
  • ahrefs
    Ahrefs is a toolset for SEO & marketing running on Big Data. We cover backlink checking, competitor analysis, keyword research and more. Give Ahrefs a try!
    Learn more about ahrefs
  • TribeLocal
    All-in-one Local SEO tool and Citation Software. Manage Local Citations, Rankings, Business Reviews, Audit, & Reporting. Start 7-day Free trial, get 20% OFF
    Learn more about TribeLocal
  • Dareboost
    All-in-one service for website speed test, web performance monitoring and website analysis (speed, SEO, quality, security). Web performance has never been so easy.
    Learn more about Dareboost
  • Rankwatch
    An SEO Management Platform. We at RankWatch, believe in building interfaces that are simple and beautiful, so that the most complex data can be accessed from anywhere.
    Learn more about Rankwatch
  • Attracta
    Attracta is the worlds most popular way to help your website succeed. Over 4 million registered sites trust Attracta for their SEO and more
    Learn more about Attracta
  • Advanced Web Ranking
    AWR provides fresh daily, weekly or on demand geo-located rankings. Tailored for agencies and in-house SEOs. Try it free for 30 days!
    Learn more about Advanced Web Ranking
  • Traffic Travis
    Best Free SEO Software for all your SEO & PPC Management needs. Use Traffic Travis for both on and off page analysis as well as spying on your competitors.
    Learn more about Traffic Travis
  • Botify
    Botify gives SEO stakeholders the data, tools, and diagnostics necessary to create and maintain high quality digital assets for search engines and voice assistants.
    Learn more about Botify
  • BrightEdge
    BrightEdge is the leading SEO and content performance marketing platform, helping more than 1,300 customers generate more organic traffic. BrightEdge is based in San Mateo, CA with offices in New York, Seattle, Chicago, Cleveland, Tokyo, Sydney, and London. for an SEO demo today.
    Learn more about BrightEdge
  • Rankinity
    Check your website positions and analyze your competitors in popular search engines
    Learn more about Rankinity
  • Moonsearch
    Create a site report with MoonSearch SEO tools. Free site analysis with useful SEO stats.
    Learn more about Moonsearch
  • DeepCrawl
    DeepCrawl is the most comprehensive website crawler and is trusted by the worlds biggest brands. We enable our clients to increase site revenue and drive more organic traffic by uncovering SEO insights and technical issues that are impeding websites from success in search.
    Learn more about DeepCrawl
  • Demand Signals
    Demand Signals is a predictive SEO technology company that helps businesses generate visibility and leads. Learn more about Navigator today.
    Learn more about Demand Signals
  • BeamUsUp
    Discover broken links, uncover missing page titles, duplicate content and identify other problems with our SEO crawler software.
    Learn more about BeamUsUp
  • Dragon Metrics
    Dragon Metrics is an SEO tool software platform offering rank tracking, onsite optimization, link management, keyword research tools, & more.
    Learn more about Dragon Metrics
  • EasyRedir
    Easily manage URL redirects using EasyRedir's simple, fast and reliable service for business.
    Learn more about EasyRedir
  • Empowerkit
    Empower your franchisees with powerful franchise website builder and professional services local SEO services to generate leads!
    Learn more about Empowerkit
  • CanIRank
    Forget data, this new SEO software finds keywords you can rank for, links you can get, & on-page optimizations guaranteed to increase rankings.
    Learn more about CanIRank
  • SEO PowerSuite
    Get all SEO tools in one pack - download free edition of SEO PowerSuite and get top 10 rankings for your site on Google and other search engines!
    Learn more about SEO PowerSuite
  • SEO4Ajax
    Get dynamic rendering and full visibility on search engines, social networks of any website based on Angular, React, Vue, JavaScript etc.
    Learn more about SEO4Ajax
  • Sitechecker
    Get FREE SEO report by 100+ parameters with the best website checker. Detailed site auditing will help to find errors in meta tags, images, links. Step-by-step guides for correcting any error and growing SEO score. The average time of site auditing is 15 seconds. Free use regardless of the number of website review.
    Learn more about Sitechecker
  • gShift Labs
    Get more from your Web presence with our all-in-one SEO platform and reporting tools. Simplify your SEO, Web ranking and content marketing efforts.; Get more from your Web presence with our all-in-one SEO platform and reporting tools. Simplify your SEO, Web ranking and content marketing efforts.
    Learn more about gShift Labs
  • MonitorBacklinks
    Get notified (via e-mail) if someone removes or adds nofollow to your backlinks. Monitor your backlinks for good SEO rankings.
    Learn more about MonitorBacklinks
  • Glasshat
    Glasshat is a smart SEO Tool that delivers simple automated SEO actions to improve your websites performance. Start your free trial today
    Learn more about Glasshat
  • HitTail
    HitTail is the only keyword tool that analyzes your website's traffic and generates long tail keywords highly relevant to your audience.
    Learn more about HitTail
  • Clickx
    If you want to successfully increase traffic and conversions, and get more customers, the Clickx platform is an easy-to-use tool for your marketing needs.
    Learn more about Clickx
  • MarketGoo
    Improve your SEO, increase your website traffic and rankings with our easy SEO tools ideal for Small Businesses. 10 day free trial!
    Learn more about MarketGoo
  • Woorank
    Instantly review your website for free with the WooRank SEO Checker! Find issues, track keywords, identify opportunities & create reports. 14 day Free Trial.
    Learn more about Woorank
  • Jaaxy
    Jaaxy is the Worlds Most Advanced Keyword Tool Built for Internet Marketers. Use Jaaxy to Reveal the Hottest and Most Profitable Keywords Online
    Learn more about Jaaxy
  • Jumpshot
    Jumpshots big data and advanced marketing analytics platform allows you to analyze web traffic on any domain along with customer data, behavioral data and conversion data.
    Learn more about Jumpshot
  • KWFinder
    KWFinder is a keyword research and analysis tool bringing hundreds of long tail keywords with low SEO difficulty. Try KWFinder for free!
    Learn more about KWFinder
  • Linkio
    Linkio is a SEO management software that makes it easier to plan and deliver backlinks.
    Learn more about Linkio
  • Lipperhey
    Lipperhey offers free website analysis, free keyword suggestions, free SEO analytics and free backlink checker.
    Learn more about Lipperhey
  • BrightLocal
    Local SEO tools for Digital Marketing Specialists. Track Search Rankings, Audit Citations, Monitor Reviews and Analyse your Google My Business & GA data via our location dashboard. Start your 14 day free trial today.
    Learn more about BrightLocal
  • LotusJump
    LotusJump is an SEO software that creates custom linkbuilding tasks to help you boost your website's authority and rankings for your targeted keywords.
    Learn more about LotusJump
  • Majestic
    Majestic - Link intelligence tools for SEO and Internet PR and Marketing. Site Explorer shows inbound link and site summary data.
    Learn more about Majestic
  • Mangools
    Mangools SEO tools package. Productive keyword research, SERP analysis, rank tracking and backlink analysis thanks to super easy to use tools.
    Learn more about Mangools
  • Mondovo
    Mondovo is your all-in-one digital marketing platform for measuring & managing everything to do with SEO, Social Media & Analytics. Mondovo offers a suite of tools that helps make digital marketing easier to manage.
    Learn more about Mondovo
  • Cuutio
    Monitor your search engine rankings and competition, solve content related issues and discover new ideas to boost your business.
    Learn more about Cuutio
  • Ryte
    Monitor, analyze and optimize the key elements of your website efficiently with just one tool – the Ryte software suite.
    Learn more about Ryte
  • Netpeak Software
    Netpeak Software website is developed using high technology and does not support Internet Explorer. In order to get the best experience with our website, try to use another browser!
    Learn more about Netpeak Software
  • Irayo
    Not the best On Page SEO Tool, Irayo is the ONLY On Page SEO Tool you need for your website. Sign up free to see why
    Learn more about Irayo
  • nTopic
    nTopic keeps you writing relevant content without any guesswork. Increase your organic search engine traffic using LDA topic modeling.
    Learn more about nTopic
  • OnCrawl
    OnCrawl is a SEO crawler and log analyzer that helps you improve your SEO performance. Increase traffic, rankings & revenues. Start your 14-day free trial.
    Learn more about OnCrawl
  • SwissMadeMarketing
    Only the Top 3% are successful with their Marketing Online! Our Internet Marketing Solutions will get you there. Get the latest updates on SECockpit and other cutting edge online marketing software. Read our blog for news on SEO and keyword research.
    Learn more about SwissMadeMarketing
  • Authoritas
    Our SEO software can help your eCommerce business uncover millions of dollars’ worth of previously untapped SEO & content marketing opportunities
    Learn more about Authoritas
  • Outreachr
    Outreachr is the social outreach tool that will streamline your link building and public relations campaigns. Sign up for free today.
    Learn more about Outreachr
  • Linkdex
    Power your data-driven SEO, Content and Outreach Strategies with Linkdex. Get the consumer insights and data to power your market-winning strategies.
    Learn more about Linkdex
  • SERPs
    Powerful Enterprise SEO software platform for brands and agencies. Monitor, test, measure and prove SEO strategies to anyone.
    Learn more about SERPs
  • ProRankTracker
    Pro Rank Tracker is the most comprehensive SEO Rank Tracking & Reporting solution (SERP Tracker), for keeping you updated with all the changes on the rankings of your websites and videos.
    Learn more about ProRankTracker
  • Pi Datametrics
    Put search data at the core of your digital strategy. With more access, more data and more value from Pi’s content marketing platform.
    Learn more about Pi Datametrics
  • RankTracker
    Rank Tracker is the most reliable SEO tool for tracking and improving keyword rankings across multiple websites and search engines. Try it free today!
    Learn more about RankTracker
  • rankingCoach GmbH
    rankingCoach is the award winning software for small businesses. Take control of your search engine optimisation and improve your search engine rankings in Google!
    Learn more about rankingCoach GmbH
  • LinkResearchTools
    Recover, Protect, Learn and Grow your SEO with LRT. We provide you all the tools you need for Link Audit and Penalty Recovery, Backlink Analysis and Risk Monitoring, Competitor Analysis and Link Building to Grow your organic Traffic from search engines like Google.
    Learn more about LinkResearchTools
  • Get Redirects
    Relaunching a website with a new URL structure? Redirect your old URLs to new ones automatically. Got "404 not found" errors? Fix them automatically by creating 301 redirects to existing pages.
    Learn more about Get Redirects
  • Rio SEO
    Rio SEO provides management and local search marketing solutions at a global scale with a full-service, customizable Open Local Platform.
    Learn more about Rio SEO
  • SanityCheck
    Save hours of time with automated daily PageSpeed tests, SEO Tests, archiving GSC data, content ideas, pages to improve, and more
    Learn more about SanityCheck
  • Raven
    Save time, money and frustration with online marketing reports that don't get easier than this. Send client reports for SEO, Social and PPC with Raven.
    Learn more about Raven
  • SeoClarity
    Scale your SEO and content with seoClarity's AI-driven search insights and content optimization platform to connect with your customers after every stage of their customer journey.
    Learn more about SeoClarity
  • ScreamingFrog
    Screaming Frog are an innovative search engine marketing agency offering search engine optimisation (SEO) and pay-per-click (PPC) advertising services.
    Learn more about ScreamingFrog
  • PureOxygenLabs
    SDKs and APIs can be a painful part of the mobile deep linking equation. URLgenius can optimize app deep linking without SDKs. Retailers and other companies are using URLgenius to capitalize on mobile moments to increase mobile app engagement. URLgenius Mobile App Deep Linking URLgenius is a cloud-based enterprise deep linking platform designed for marketers and agencies. No SDKs, APIs or IT resources needed, URLgenius empowers marketers to control when a link opens an app vs. mobile website. Create campaign links to control deep linking to your app or website site. Optimize multi-channel campaigns in a whole new way. You can find best practices and deep linking ideas on the URLgenius blog. Try URLgenius Learn about Deep Linking As quoted in: Dont miss another mobile moment. Whether you need support for specific deep linking projects or continuous deep linking optimization services, we can help your online business increase mobile engagement and conversion. for help across marketing channels, across apps or for basic information on how to get started.
    Learn more about PureOxygenLabs
  • SE Ranking
    SE Ranking - an SEO software of choice for 200 000 SEO specialists, digital agencies, and business owners. This all-in-one SEO platform offers 35 tools and suitable for any localities. Audit, monitor, test, measure and execute your SEO strategies quickly, efficiently and on the budget. Get started for free.
    Learn more about SE Ranking
  • Searchdex
    Search Engine Optimization (SEO) agency, specializing in e-commerce, that drives relevant traffic through proprietary technology and consulting services.
    Learn more about Searchdex
  • SpyFu
    Search for any competitor. Download their keywords. It's that simple. Learn competitors' PPC & SEO tricks and avoid their mistakes. Try it free. No CC Required.
    Learn more about SpyFu
  • Searchfuse
    Searchfuse is a growth hacker marketplace for on-demand marketing service providers. In just a few clicks, you can get expert digital marketers support your digital marketing needs.
    Learn more about Searchfuse
  • SearchMan
    SearchMan’s self-serve big data tool makes it easier for your mobile apps to compete for visibility inside the Apple & Android Play app stores. Sign up, it’s free!
    Learn more about SearchMan
  • SEMRush
    SEMrush is a powerful and versatile competitive intelligence suite for online marketing, from SEO and PPC to social media and video advertising research.
    Learn more about SEMRush
  • SEO Crawler
    SEO Crawler is designed to help you boost your SEO rankings, visibility & conversions. Crawl and spider your website & the web for valuable SEO data.
    Learn more about SEO Crawler
  • GinzaMetrics
    SEO dashboard and content marketing platform with local, competitor, ranking, and social data for brands and agencies.
    Learn more about GinzaMetrics
  • SEO Panel
    SEO Panel is Free and open source SEO optimization software includes website rank checker, SERP Tracker, Pagerank checker, smallseotools, sitemap generator, Website audit and reports generation and search engine submit url tools
    Learn more about SEO Panel
  • SearchTrackr
    SEO Rankings // Monitor your client's SEO rankings with SearchTrackr! Receive daily texts and/or email reports with up to date rankings.
    Learn more about SearchTrackr
  • SEOprofiler
    SEOprofiler.com is a full-featured website promotion tool that offers everything that you need to get high rankings on Google and other search engines.
    Learn more about SEOprofiler
  • SEOQuake
    SEOquake is a free plugin for browsers that provides you with key SEO metrics for a specific page, along with other useful tools such as SEO Audit and many others.
    Learn more about SEOQuake
  • Seo Samba
    SeoSamba helps franchises, small businesses, etailers and enterprises build, manage and optimize websites for top search engine performance. Our hybrid open source marketing framework is uniquely suited for large scale multi-sites search engine optimization execution, and our affordable pricing ensures a rapid ROI.
    Learn more about Seo Samba
  • SerpScan
    SERP Scan is an SEO tool that helps professional internet marketers track their keyword rankings across the popular search engines.
    Learn more about SerpScan
  • K-Meta
    Simple Competitor Keyword Research and Suggestion Tool for SEO and PPC! Analyze strategic website metrics and find relevant longtail keywords in seconds! Try it free!
    Learn more about K-Meta
  • Sitebulb
    Sitebulb is an extremely powerful website crawler with the world's most insightful reporting system. Desktop software for Windows and Mac.
    Learn more about Sitebulb
  • Siteguru
    SiteGuru crawls and analyzes your website to help your SEO and online marketing activities. We monitor your website and help you find and fix issues. Get started for free!
    Learn more about Siteguru
  • Siteoscope
    Siteoscope.com is the all-in-one SEO reporting tool—daily rank checker & optimizer, traffic & competition analysis, Social tracking all in one software.
    Learn more about Siteoscope
  • SoloSEO
    SoloSEO provides affordable DIY SEO Tools and SEO Reports for small businesses and entrepreneurs to save thousands each month with Do-It-Yourself SEO Software.
    Learn more about SoloSEO
  • Rank Science
    Take a scientific approach to SEO with continuous, automated SEO split-testing with RankScience SEO Platform.
    Learn more about Rank Science
  • SECockpit
    Take Control of Your SEO With the Worlds Fastest, Most Effective Keyword Research Tool! SEO Software to find the most profitable niches & discover the best keywords to optimize.
    Learn more about SECockpit
  • WP SEO Hub
    Take ownership of your search engine results and drive sales. Explore our streamlined SEO process and hit the trail with our guided approach to SEO!
    Learn more about WP SEO Hub
  • Varvy
    Test your site to see if it follows the Google guidelines. Articles on each guideline written and illustrated by Patrick Sexton.
    Learn more about Varvy
  • Wordtracker
    The best FREE alternative to the Keyword Planner. Use Wordtracker to reveal 1000s of profitable longtail keywords with up to 10,000 results per search
    Learn more about Wordtracker
  • Cognitive SEO
    The cognitiveSEO tool provides a unique analysis process that delivers Unparalleled Backlink Analysis, Content Audit and Rank Tracking for Every Site.
    Learn more about Cognitive SEO
  • Searchmetrics
    The Searchmetrics Suite for enterprise companies is the global leader in SEO marketing and analytics, SEO optimization, social and content marketing.
    Learn more about Searchmetrics
  • SEOmonitor
    The SEO platform that actively works for you & your agency.
    Learn more about SEOmonitor
  • AuthorityLabs
    Track website rankings in Google, Yahoo!, and Bing daily. Our automated SERP tracking saves you time and helps you respond quickly to ranking changes.
    Learn more about AuthorityLabs
  • SheerSEO
    Trusted SEO software. Online. 60 days free trial. Complete automation of SEO including tools for tracking, back links building and much more.
    Learn more about SheerSEO
  • Unamo
    Unamo is a powerful marketing suite that will let you unleash your full potential. One platform. Many solutions.
    Learn more about Unamo
  • Kerboo
    Used by brands, agencies and SEO professionals to understand and improve their link profiles.
    Learn more about Kerboo
  • rmoov
    We built rmoov to make it easier to handle link removal requests at scale. If cleaning up bad backlinks seems too hard, rmoov can help. Try it now for free
    Learn more about rmoov
  • Little Warden
    We check up to every hour, so you don't have to. Offer a better service by proactively checking for issues and preventing them undermining your hard work.
    Learn more about Little Warden
  • FatJoe
    We power link building services & content creation for 1,000+ SEO agencies worldwide. Create your own dashboard account to access exclusive services.
    Learn more about FatJoe
  • Web CEO
    WebCEO offers 15 online SEO tools for site owners, SEO agencies and in-house SEO teams. Use white-label SEO tools on your domain and offer branded SEO reports.
    Learn more about Web CEO
  • Wordtail
    WordTail makes it easy to find, track and report on the keywords that are really making a difference to your SEO campaigns. Start a 14-day free trial today
    Learn more about Wordtail
  • Rank Ranger
    Worldclass SEO software powered by big data allowing you to monitor, analyze and improve your SEO ranking and optimize marketing & social media campaigns.
    Learn more about Rank Ranger
  • Yoast
    Yoast helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: were here to help.
    Learn more about Yoast
  • LinkPatrol
    You could painstakingly examine each link in each post... and decide to ???take action on the links... one at a time. Or, you can use LinkPatrol.
    Learn more about LinkPatrol
  • Zigstat
    Zigstat uses free seo tools to provides website value, worth, traffic report. Analyze website Seo information about rankings, keywords, backlinks, earnings & more.
    Learn more about Zigstat

The tools here have been manually curated as part of the larger set of marketing tools, if you have a suggestion to add to the list or would like to sponsor this list, get in touch.


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