Audience marketing is a new way of looking at your customers across all different groups, and not choosing how to focus your marketing by working from demographics.
Audience marketing is a new way of looking at your customers. Rather than focusing on marketing to demographics, you use data to uncover and analyse people’s shared perceptions across many groups.
Audience marketing also assesses the life events and moments people value and it makes sense of a range of behaviours. Using any audience marketing tool – or a combination of tools – will give you a more nuanced understanding of your customers; these tools allow you to create personalised customer experiences guaranteed to make a big impression!
Instead, in an audience marketing setting, you use data to find perceptions shared by people across many groups, as well as the kind of moments that people put importance in, and, most importantly, consider their behaviours.
Sets of behaviours can give a good impression of which people are thinking seriously about buying your contract. These tools can ensure you create personalised customer experiences which put your customers at ease.
To gather and sort the data necessary to find this valuable target market, you will need to be able to process a great deal of information. There are many tools available on this list which will help you to sort and simplify customer data.
There are also tools available that can help you keep your email servers organised and remove duplicate records, to free up space and streamline your operation.
Whether you are a seasoned hand at using audience marketing and data enhancement or entirely new to it, it can always be helpful to get some advice.
If you get in contact, we will be very happy to point you towards the tool we think is best for your particular needs, and are always looking for ways to improve your experience.
Spaii Labs At Spaii Labs, we have developed AudienceDiscoverer, a simple yet powerful tool that will provide you with a sophisticated interest selection on Facebook™, which should allow you to run more effective ad campaigns on Facebook.Learn more about Spaii Labs
ZeroBounce Email List Verification & Email Validation, 98% Accuracy Guaranteed, GDPR Compliant, Real-Time API 99.999% Uptime, A.I. Catch-All Emails Validation, Spam Trap Removal, Abuse Email Checker, Anti-Greylisting TechnologyLearn more about ZeroBounce
Loqate Improve user experience & increase conversion rates with leading Address Verification, Postcode Lookup, & Data Quality services from Loqate.Learn more about Loqate
WinPure ➣ The #1 Data Cleansing & Data Matching Software for cleaning, correcting and removing duplications from lists / databases ➛ Affordable and easy-to-use. Just visit our ☝ website ☝ to ✓ BEST DATA CLEANING TOOLS ✓ or try out with FREE DOWNLOAD!Learn more about WinPure
Komiko Accelerate sales from Salesforce, get AI-driven playbooks, monitor customer and team engagement, or accounts health to increase revenue with Komiko.Learn more about Komiko
Accudata AccuData Integrated Marketing drives success for thousands of businesses with our consumer and B2B data, including mailing list services and database lists; powerful technologies; and unparalleled service.Learn more about Accudata
AccuValid AccuValid provides email address verification to help your email marketing campaigns succeed by providing intelligence on invalid and suspect emails.Learn more about AccuValid
Ataccama Ataccama Corporation integrates data quality, master & reference data management, data governance, and big data processing in a collaborative EIM platform known as Ataccama ONE.Learn more about Ataccama
Synthio B2B contact data for you to improve the health and quality of your database and increase your ROI: data health analysis, contact recovery, enrich, and net-new.Learn more about Synthio
Datafinder Build predictive models, score leads, generate prospect lists, analyze marketing data and append consumer and business data. Tap into the predictive power of LifeData® and supercharge your marketing efforts.Learn more about Datafinder
Merkle Build relationships with people you know. Leverage big data to make people-based marketing a reality for your brand.Learn more about Merkle
Acme Data Data Quality software for Oracle E-Business Suite, Salesforce.com, Siebel, IBM DB2, Microsoft SQL Server, Address Verification, Address Validation, Duplicate Record Match and Merge, Duplicate Record ConsolidationLearn more about Acme Data
Dataline Dataline - Consumer Marketing Information connecting smart marketers with consumers. That requires a lot of big data - data points that are of value.Learn more about Dataline
Datanyze Datanyze is the leading technographics provider, helping B2B companies apply unique technology insights to identify and close their best accounts.Learn more about Datanyze
DealSignal DealSignal is an On-demand Contact Data Platform powering demand generation & account-based marketing at high-growth companies. See how we can help you reach your total audience!Learn more about DealSignal
Placecast Discover the difference of carrier-validation in your programmatic mobile advertising. Ericsson Emodos Ad Stack lets advertisers use existing demand platforms and reach audiences in an efficient, privacy-compliant manner.Learn more about Placecast
Drawbridge Drawbridge connects, unifies, and supercharges customer data to create a complete view of the people you do business with. All so you can deliver unparalleled experiences.Learn more about Drawbridge
Dstillery Dstillery is the leader in applied data science, helping companies unlock growth by finding and targeting their highest value prospective customers.Learn more about Dstillery
DataFox Elevate your deal-sourcing systems with advanced company intelligence and a modern data infrastructure. Empower your team to find and act on your best-fit accounts at scale.Learn more about DataFox
Xverify Eliminate your hard-bounces and reduce spam complaints with Xverify's email verification services that validate each unique email address. Sign up today!Learn more about Xverify
VeriAS Email Verification and Email Validation will reduce your bounce rates, boost deliverability, and increase inbox placement with our email list cleaning platform. TRY IT FREELearn more about VeriAS
TowerData Enhance, clean and grow your email list to reach more customers with TowerData email intelligence, email validation, email append services & real-time API.Learn more about TowerData
Experian Experian provides all your credit and identity theft protection needs. Get your credit report and FICO® credit score with a trial membership for $1.Learn more about Experian
Eyeota Eyeota is the global leader in audience data with over 3.5 billion unique profiles in Europe, APAC and the Americas. We provide marketers with the data they need to reach the right online audiences and cut campaign waste whilst also enabling publishers to monetize their audiences more widely.Learn more about Eyeota
Find That Email Find verified professional’s email addresses in millions of companies worldwide. Reveal social networks profile email addresses, search based on name and and company domain or upload a bulk list and get results sent to your email.Learn more about Find That Email
Geopointe Geopointe is the #1 geo-mapping application available on the Salesforce AppExchange. Gain spatial insights via maps and apply geography, to business processes.Learn more about Geopointe
Leadiro Get instant access to millions of live & accurate business contacts with validated emails. Unlike some B2B data providers, Leadiro doesn’t sell static data lists. Instead, we automatically track & update each contact in our database. Explore our high-quality and continuously updated B2B Database.Learn more about Leadiro
SAP Get software and technology solutions from SAP, the leader in business applications. Run simple with the best in cloud, analytics, mobile and IT solutions.Learn more about SAP
GetProfiles GetProfiles is nextgen sales tools that automates lead generation, speedup lead acquisition and delivers extensive sales intelligence to build sales pipeline. Start with a free account and build 150 leads every month. Save time, money and win more clients now!Learn more about GetProfiles
Hivewyre Hivewyre is a forward-thinking programmatic advertising company, with an exclusive second-party data co-op for our partners to target their competitors’ unconverted shoppers.Learn more about Hivewyre
Infutor How hard are you searching for your next customer? Infutor is the expert in customer identity management, enabling brands to instantly identify consumers and make informed marketing decisions.Learn more about Infutor
Infogroup Infogroup is the leading provider of innovative business data, and marketing solutions that are proven to increase customer acquisition and retention.Learn more about Infogroup
Crmfusion Join the thousands of leading companies across the world that have relied on Validity data integrity solutions for over a decade to help manage the complexities of CRM data administration.Learn more about Crmfusion
Lead411 Lead411 is a B2B Marketing/ Sales Intelligence platform with relevant sales triggers & accurate decision maker data so you can find the right prospects to reach out to at the right time!Learn more about Lead411
Melissa Melissa helps companies harness the value of their Big Data, legacy data, and people data (names, addresses, phone numbers, and emails) to drive insight, maintain data quality, and support global intelligence.Learn more about Melissa
MIOvantage MIOsoft turns raw data into meaningful, actionable information. MIOsoft's technology has helped organizations of various scales—from startup companies to state governments to Global 2000 enterprises—solve their biggest data quality and analytics challenges.Learn more about MIOvantage
Nielsen Nielsen, a leading global information & measurement company, provides market research, insights & data about what people watch, listen to & buy.Learn more about Nielsen
Node Node is the first AI-powered discovery engine that connects people with opportunity at massive scale. Node’s proprietary deep learning technology revolutionizes the online discovery process by making sense of the relationships between billions of people and companies on the web and customer owned data. Sifting through these connections, Node proactively surfaces the most relevant opportunities in real-time to accelerate growth across sales, marketing, recruiting, partnerships and beyond. Companies can leverage Node’s discovery engine through an online platform and/or API.Learn more about Node
Mattermark Now a FullContact company, Mattermark lets you search for companies & investors to effortlessly create actionable lists for leads. Enrich your company and person data with customer intelligence from the industry leader of identity resolution, FullContact.Learn more about Mattermark
Oddity Software Oddity Software offers Marketing and Content Databases, Website Design and Custom Application and Script Development Services along with a long line of Website, Marketing and Search Engine Optomization services and products.Learn more about Oddity Software
Openprise Openprise data orchestration solutions automate sales and marketing data management processes such as data analysis, cleansing, enrichment, and unification.Learn more about Openprise
Owler Owler is the world's largest community-based competitive insights platform that provides real-time news, alerts & company insights to help you win. Owler is powered by an active community of 1.5 million business professionals who contribute unique business insights such as competitors, private company revenue, and CEO ratings.Learn more about Owler
ownerIQ ownerIQ is focused on leading the data market’s evolution towards transparency, relevancy and choice. We are bringing the most valuable consumer data to market– explicit shopping and purchasing data from retailers and brands– to power a new data economy: The Second-Party Data marketplace.Learn more about ownerIQ
People Data Labs People Data Labs builds people data. Use our dataset of 1.5 billion unique person profiles to build products, enrich person profiles, power predictive modeling/AI, analysis, and more. We work with technical teams as their engineering focused people data partner.Learn more about People Data Labs
PitchBook PitchBook provides the best private market data through the PitchBook Platform, a suite of award-winning software applications. Learn more now!Learn more about PitchBook
PlaceIQ PlaceIQ is a leading data and technology company that helps businesses leverage location-based insights to connect with and understand audiences.Learn more about PlaceIQ
Netline Corporation Promote your B2B content with the largest B2B-specific content syndication lead generation network, using performance-based lead generation solutions to meet your demand generation goals. Identify and capture intent-based leads. Cost-per-lead campaigns start at $9 per lead.Learn more about Netline Corporation
ReachForce ReachForce is the leading provider of B2B marketing data quality management services. Validate, Cleanse, Append, and Enrich your marketing database.Learn more about ReachForce
Readycontacts ReadyContacts is the #1 provider of relevant, accurate and fresh contact databases for a wide range of marketing & demand generation campaigns. Get started with our trial program today.Learn more about Readycontacts
SalesRipe SalesRipe is the most affordable business contact data provider. Get instant access to millions of B2B sales leads with phone numbers and emails. Start a 7-day free trial today!Learn more about SalesRipe
RingLead Simplify and automate duplicate removal and prevention, data normalization, and data enhancement for account and contacts/leads. Schedule a free demo today!Learn more about RingLead
Smarte SMARTe provides high quality global contact data fueled by data science in B2B revolutionary ‘data-as-a-service’(DaaS) with data discovery, append, opt-in solutions.Learn more about Smarte
SMI SMi Group is a highly Professional, Independent and Global company specialising in producing Business to Business Conferences, Workshops, Masterclasses, Training and Online Communities. We aim to provide you with the highest Quality Events in Defence, Security, Energy, Utilities, Finance and Pharmaceutical sectors, which are both timely and relevant.Learn more about SMI
Rival IQ Social media marketing analytics with advanced competitive analysis, SEO, social reporting and content marketing tools. Free 14-day trial.Learn more about Rival IQ
StarDQ Starcom Information Technology Limited is a global Business Intelligence and Analytics solution provider in the data quality, self Service business intelligence and data analytics space . Our two main proprietary product engines, StarDQ and StarBI, with a proven track record of being one of the most efficient engines for real time data quality improvement, monitoring and customer 360 analysisLearn more about StarDQ
Contify The Curated Market Intelligence Platform - Real time Intelligence on Competitors, Customers, Prospects, and Industries from News, Corporate websites, Blogs, Twitter, Facebook, and YouTubeLearn more about Contify
Webbula The leader in multi-method email hygiene & data appends. Webbulas email verification & email hygiene bundled solution mitigates fraud, hard bounces, improves deliverability, and lands in the inboxLearn more about Webbula
SQAD The most-trusted source for industry-leading media cost research & analysis, and enterprise level planning & flowcharting software for advertisers & agencies.Learn more about SQAD
Emailtor This website is for sale! emailtor.com is your first and best source for all of the information you’re looking for. From general topics to more of what you would expect to find here, emailtor.com has it all. We hope you find what you are searching for!Learn more about Emailtor
Egon Try our data and address quality software to improve the quality of your databases: address verification, deduplication, geocoding - Free Demo Available!Learn more about Egon
TTEC TTEC provides its outcome-based customer engagement solutions through TTEC Digital which designs and builds customer experience consulting andLearn more about TTEC
US Data Corporation US Data Corporation is the nations leading provider of targeted mailing lists, email marketing, data services, and turn-key marketing solutions. Reach your perfect target audience with over 400 targeting selects and the most comprehensive data in the industry.Learn more about US Data Corporation
iugum Use iugum Data Matching Software to fuzzy match and clean your datasets. Get all the power and flexibility you need to keep your databases in top shape.Learn more about iugum
Versium Versium - Apply the power of AI and data science to your marketing and enterprise data to learn who will be most likely to buy, click or upgradeLearn more about Versium
Vinculum Vinculum is a global software company enabling Omnichannel retailing. Its Saas-based product automate Catalog Listing, Order & Inventory Management, Master Data Management, Cross Border Fulfillment, Payment Reconciliation, and Warehouse management.Learn more about Vinculum
Reach Marketing Welcome to Reach Marketing, a multi-channel marketing solutions company that helps marketers in all industries reach their target audience through the most effective marketing channels available. Marketing Automation, B2B Lead Generation and Database management. Every business needs new customers, but B2B companies face unique challenges when finding these new leads. Reach Marketing delivers a unified B2B lead generation strategy that uses a powerful fusion of email, direct mail, content marketing, newsletters, SEO, and social media to drive your lead-building to new levels.Learn more about Reach Marketing
iSpot.tv Welcome to the Internets most comprehensive database of nationally airing TV Commercials. Explore the actors, songs and offers in the spots you see on TV and share on Facebook and Twitter. View real-time airing information around the shows and networks that any spot or brand airs during.Learn more about iSpot.tv
Elastic We're the creators of Elasticsearch, Kibana, Beats, and Logstash -- the Elastic Stack. Securely and reliably search, analyze, and visualize your data.Learn more about Elastic
Atomic Mail Verifier Wide range of email marketing software including email extractor, bulk email sender, email harvester, email verifier, list manager and other mass email software. In addition to bulk mail software we offer bulk SMS service and SMTP serverLearn more about Atomic Mail Verifier
Deluxe With a suite of proven tools and business solutions for financial institutions, Deluxe is helping make banks and credit unions more profitable. See how we can add value to your customer journey today!Learn more about Deluxe
ZoomInfo ZoomInfo is the leading B2B contact database provider. Backed by a comprehensive company information database, we have the B2B data to meet your business needs.Learn more about ZoomInfo
The tools here have been manually curated as part of the larger set of marketing tools, if you have a suggestion to add to the list or would like to sponsor this list, get in touch.
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