19 Product Management Tools

Some people in the marketing industry might think that product management tools are specifically for and limited to someone like a product or project manager – but this is certainly not the case.

Here, within this carefully selected list, you’ll find product management tools suited to all kinds of business needs and business teams, no matter their size, goal or presence of an existing product manager! Behind any successful marketing campaign is a lot of hard work and effective planning.

By understanding and implementing the right product management tools, you’ll be able to effectively organise the work and manage different marketing campaigns, successfully planning for long- and short-term product promotion campaigns alike.

With product management encompassing a variety of different aspects and involving a lot of detail, it can be difficult to keep on top of.

However, by using the tools available here, you’ll be able to organise and develop one coherent plan that puts all the pieces in the puzzle together and see where each element fits into your marketing campaign and overall marketing strategy.

These product management tools have been carefully selected to cater for a variety of businesses and their different needs.

So, take a look and decide for yourself which tools best suit the product management needs for your business right now and then learn how you can adopt these strategies in your own campaigns and marketing team.

Whether you have large promotional projects to undertake, interdependent product management, tasks or simply want to improve your day-to-day responsibilities and processes, there are plenty of handpicked management tools available here to simplify your management process.

  • Craft
    Discover your product with Craft.io - best software for Agile product manager to create amazing product
  • Aha!
    Build products customers love with Aha! product roadmap software. Web-based product management tools and expert services trusted by more than 200,000 users worldwide. Free 30-day trial.
  • Atlassian
    Millions of users globally rely on Atlassian products every day for improving software development, project management, collaboration, and code quality.
  • Germ.io
    germ.io is an ideation and project planning tool that lets you capture abstract ideas, collaboratively brainstorm and turn them into actionable projects you can execute
  • Jama Software
    Jama Software leads the field in product development software, offering requirements management, traceability, test management and maximum ease of use compared to other software platforms on the market. Contact us for a free 30-day trial today.
  • ProdPad
    ProdPad is product management software that helps product managers develop product strategy. Easily manage teams, customers and roadmaps. Free trial!
  • productboard
    The product management solution that helps you understand what users need, prioritize what to build, and rally everyone around your roadmap.
  • ProductPlan
    ProductPlan is the easiest way to plan and communicate your product roadmap. Bring your entire product strategy together in one place. Try it free today.
  • PTC
    PTC provides technology solutions that transform how products are created and serviced, helping companies achieve product and service advantage.
  • RealtimeBoard
    Scalable, secure, cross-device and enterprise-ready team collaboration solution designed for distributed organizations. Join 1.5M+ users from around the World. Our online whiteboard helps agile coaches, UX designers, marketers and product managers build next big things.
  • Reqqs
    Watch for the upcoming release of this lean and effective tool for organizing, prioritizing, and socializing your product or project requirements and roadmap. It will streamline the requirements process and help you get the buy-in that makes your projects successful. And Reqqs will be affordable – at just a few dollars a month, Reqqs will make you into the roadmap superhero you always knew you could be!
  • Roadmunk
    Create beautiful product roadmaps quickly. Drag & Drop functionality. Export your roadmaps into formats such as: PPT, PNG & URL. Start for free today.
  • Screenful
    Screenful develops business performance dashboards that help companies to track and optimise their operations
  • Sopheon
    Achieve exceptional long-term revenue growth and profitability with Sopheon’s enterprise innovation management software, expertise, and best practices
  • Validately
    Validately is a comprehensive solution for user research that includes a dedicated testing platform, recruiting services, and automated reporting.
  • Wizeline
    Wizeline is a global product development company. We help our clients solve their biggest challenges with design and technology.
  • Woises
    Woises is a smart tool to enhance the productivity of Product managers by providing workflows for capturing requirements across stakeholders, enabling data driven prioritisation, create roadmaps/ release plans and measure success factors. Woises improves effectiveness, eliminates duplication of information and streamlines communication.
  • Wrike
    Wrike is an online project management software that gives you full visibility and control over your tasks. With the help of our product, managing projects becomes easier. Our project management tools include time tracking, project planning and organization, an interactive timeline, communication and online collaboration features for teams of any size.
  • YouGile
    Find the best features designed specially for Agile Project Management in a YouGile tool. Agile-boards, customizable stickers, open chat communication around tasks, sprints management, resources management, charts and statistics.

The 19 tools here have been manually curated as part of the larger set of marketing tools, if you have a suggestion to add to the list or would like to sponsor this list, get in touch.

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