Dean Cruddace

Updated: March 28 2023

Budgeting Tools

Budgeting and finance tools can have a profound benefit on your business – especially your marketing efforts. All well-conceived marketing campaigns will have a carefully calculated budget and the right budgeting or finance tool can help you keep your expenditure in mind throughout the campaign. It’s easy to see the rise in visits, clicks, conversions, etc, and to get carried away with your advertising or marketing spend; the right budgeting tools will keep your impulses in check, ensuring you spend your budget intelligently and effectively. With each element of your marketing plan, there are costs involved, which impacts your budget – whether big or small. If you’re running any marketing campaign, budget is a key factor that needs to be considered before you begin to develop a strong marketing plan.

How Do Budgeting Tools Work?

Knowing your marketing strategy, how much you spend and what you spend it on is crucial to planning your budget. In addition to this, you also need to know how effective your current spending is. With budgeting and finance tools, you’ll be able to gain an understanding of your marketing budget, as well as how effectively this money is spent. Here, in this carefully chosen selection of budget and finance tools, you’ll find everything you need to understand and guide you through this critical process when managing marketing campaigns.

How Do Budgeting Tools Help?

By using the tools within this list, you’ll be able to better understand your marketing budget and learn how to optimise it, helping your spend go further and be used strategically. You’ll also be able to eliminate any unnecessary costs and put your financial resources to better use. These tools give you access to solutions that allow for streamlined planning and budgeting. Investing in the right budgeting and finance tool can make managing marketing spend easier and more efficient. Within this list, you’ll find the right budget and finance tools that work best for your business – helping you to fully optimise your marketing budget and see improved results in each campaign you run.

25 of the Best Budgeting Tools

All of the following Budgeting Tools have been reviewed, links you follow are sometimes affiliate links and some Budgeting Tools have been listed because they offer a great solution to a Budgeting & Finance process.

Allocable logo


Business Intelligence software that provides a multi-dimensional view of workforce and project productivity analytics for organizations who struggle to collect and interpret data to optimize and forecast performance with more certainty. Manage Opportunities. Not Spreadsheets.

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Centage logo


Centage provides companies with powerful automated budgeting and financial forecasting software with the Budget Maestro software family.

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Code logo


Code exists to help clients transform their businesses and brands through technology and data

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CCH Tagetik logo

CCH Tagetik

Discover CCH Tagetik's corporate performance management software solutions for budgeting, planning, consolidation and reporting. Find out more on

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Budgeta logo


Finally, businesses have a better budgeting and planning solution than spreadsheets and email. Budgeta is financial planning done right.

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Startegy logo


Financial dashboard for QuickBooks businesses. Set and track goals.

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Flare Cloud Accounting logo

Flare Cloud Accounting

Flare small business accounting software helps business owners and accountants increase profit by providing real-time financial visibility. Free trial

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Host Analytics logo

Host Analytics

Host Analytics provides a scalable, cloud-based platform for finance teams to automate planning, consolidation, and reporting processes.

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Infor logo


Infor is a global company that provides enterprise software products for every aspect of business. We build complete industry suites in the cloud and efficiently deploy technology that puts the user experience first, leverages data science, and integrates easily with your existing systems.

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Marketing Lucidity logo

Marketing Lucidity

Marketing Performance Management apps.  Proven expertise.

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BrandMaker logo


Marketing Resource Management software helps marketers by providing a 360-degree view on marketing content, planning, and budgeting.

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Neubrain logo


Neubrain - Innovative Budgeting, Business Analytics and Performance Management Software Solutions

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Quantrix logo


Our mission is to provide powerful on-premise and cloud software to replace traditional spreadsheets for professional business and financial modeling

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Adaptive Insights logo

Adaptive Insights

Plan better. Budget faster. Forecast smarter. Our financial planning software helps thousands of companies improve their business financial performance.

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Planergy logo


Planergy is a SaaS-based cloud spend management system that gives businesses of any size more control over their business and financial operations.

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Planguru logo


PlanGuru business planning software offers the budgeting and forecasting tool of choice designed to help businesses and nonprofits make better decisions

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Poindexter logo


Poindexter is the first business planning software you'll actually use. Quickly simulate business outcomes and prioritize opportunities based on ROI.

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Vendavo logo


Powerful pricing B2B software for margin and profit optimization to help the Fortune 500 drive corporate performance through big data analytics

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Prevedere logo


Prevedere cloud-based business intelligence solutions deliver unprecedented forecast accuracy by harnessing the predictive power of global economic data.

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Pabbly logo


Simplify Your Approach To Sell Your Products, Manage Automated Recurring Billing Processes, Handle Subscriptions, Generate Professional Invoices, And Most Importantly Grow Your Business

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Prophix logo


Transform your business with Prophix corporate performance management software for budgeting, forecasting, planning, and reporting. View our demo today

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Marmind logo


Unabhängig wie detailliert Sie Ihr Marketing managen, wir haben für alle Ihre Anliegen die richtige Lösung.

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Vistaar logo


Vistaar is an innovator of price and revenue management solutions. Vistaar’s pricing software enables companies to achieve pricing best practices through price analytics, price optimization, price list management, and deal management.

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Vena Solutions logo

Vena Solutions

With powerful and intuitive FP&A software, Vena redefines how companies manage their budgeting, planning and revenue forecasting.

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XLReporting logo


XLReporting is web-based software for financial reporting, consolidation and budget

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