The world wide web has led to a huge range of digital advertising options available with something to suit any business, no matter their size or the sector they operate in.
Search and social media are two of the most powerful advertising platforms for modern businesses.
It is important to take advantage of the number of people scrolling through Facebook, Instagram, Messenger, and any number of other social media platforms.
The same goes for search, as more and more people rely on search engines to solve all of their online needs.
Using the right search and social advertising tools will allow you to connect with and understand your exact demographic just when they are ready to make a purchase!
With more consumers connecting to the internet through many different devices, more businesses are using search and social advertising. Search and social advertising each offer unique benefits.
Search advertising works best for targeting people with intent-based searches. This means consumers are looking for answers ASAP using search engines and often are there to buy.
By using analytics to find out what word and phrases consumers are searching for, you can effectively find your target market. Of course, it helps to know who your target audience are but with search advertising tools you can learn a whole lot more about your customers.
Of course, there’s no escaping the presence of social media and you don’t want to pass up the opportunity to optimize your campaigns.
This modern form of advertising allows you to generate targeted ads that users can interact with. Still, you need to know what social platforms your customers use, how they use them and what form of content appeals to them most – and you’ll need the right tools to guide you.
Search and social advertising can be tricky without the right knowledge, but here you can access an extensive range of tools where you can find everything you need to develop an expert insight.
Covering all search engine sites and social platforms you may use, and learning how to use analytics to your advantage to create targeted ads – helping to guarantee you improved conversion rates and ROI in each campaign you run.
Acquisio Acquisio is a performance media solution that enables digital marketers to optimize their search campaigns and report on social, mobile and display initiatives.Learn more about Acquisio
adHawk AdHawk is the easiest way to manage and optimize your Google AdWords and Facebook advertising campaigns. Sign up today and let AdHawk's machine learning algorithms take charge.Learn more about adHawk
Adlucent Adlucent is the leading digital performance marketing agency focused on helping brands grow profitability through paid search, paid social, performance display, amazon, digital merchandising, and more.Learn more about Adlucent
AdParlor AdParlor blends Media Buying and Creative Services at Scale to enhance paid social and display campaigns for sophisticated advertisers. Social Media Advertising for Facebook, Instagram, Snapchat, Twitter, Pinterest and LinkedIn. Advertising Campaign Management. Experts at people-base Marketing.Learn more about AdParlor
Adthena Adthena is your secret weapon for search, giving your business unrivaled competitor insight. See what Adthena can do for you - book your demo today!Learn more about Adthena
Ampush Ampush offers a highly strategic and customized way for businesses to reach more customers and grow revenue across digital channels.Learn more about Ampush
Appbi AppBite - iPhone App Reviews. Latest in iPad, iPod Touch and iPhone apps, Apple News, Developer profiles. Honest full length reviews. Developers & Agencies submit your apps!Learn more about Appbi
Socialdealer Automotive industrys only complete solution to help dealers and OEMs create, manage, and monitor social profiles, reputation, content, and engage with new and existing customers.Learn more about Socialdealer
Instagram Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.Learn more about Instagram
Popular Pays Create content worth sharing. Popular Pays connects brand with creators to produce custom content, generate awareness through influencer marketing, and drive ROI by combining quality content and paid media.Learn more about Popular Pays
AdGooroo Dominate internet marketing in any industry with AdGooroo. Our Digital Marketing Intelligence platform identifies competitors keywords, informs campaign strategy, improves ad copy and clickthrough rates, and tracks any companys online advertising presence.Learn more about AdGooroo
Hootsuite Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.Learn more about Hootsuite
Finch Finch provides programmatic paid search management for AdWords and Bing with an award from Google for best performance and listed #145 on Inc. 500’s fastest growth.Learn more about Finch
Dolead Get qualified leads in real time. Pay only for Leads received. Automatically optimize your Google AdWords and Bing Ads campaigns.Learn more about Dolead
iSpionage I have been a Web Developer and PPC marketer for more than 15 years, and iSpionage is probably the most reliable competitor research tool I have ever used.Learn more about iSpionage
Kenshoo Kenshoo is the leading digital advertising technology platform designed to connect marketers and customers across the leading publishers for search, social and e-commerce. Helping leading brands and agencies automate & optimize marketing investments for superior performance across channels and devices.Learn more about Kenshoo
Kontentino Kontentino is an intuitive social media management tool with content calendar simplifying social media approval process. Customized interface for clients...Learn more about Kontentino
Evocalize Leading Facebook marketing platform for Real Estate, Travel and Retail. Let the world’s smartest AI-powered digital marketing platform power your business. Certified Facebook Marketing partner. Proven, trusted, results-driven tools to super-charge your Facebook and Instagram marketing.Learn more about Evocalize
StrikeSocial Let us do the work. Our social media advertising provides 24/7 campaign optimization and always-on support to target your social advertising when and where people are the most receptive.Learn more about StrikeSocial
Adboozter Looking for an affordable alternative to Wordstream? Adboozter is the easiest way to optimize your Adwords campaigns. Try it free, no credit card required!Learn more about Adboozter
AdNabu Manage your Google Ads (AdWords) search campaigns using advanced and easy to use Google Ads (AdWords) Automation software. Using AdNabu, One can easily create Google Ads (AdWords) campaigns with all best practices and optimize as well as manage them. Generate more conversions, save time and money using AdNabuLearn more about AdNabu
Never never.no helps broadcasters and advertisers manage, moderate and deliver rich media across multiple platforms including broadcast, digital and DOOHLearn more about Never
Qwaya Optimize your Facebook marketing and save time with a powerful and affordable tool. Ad scheduling and rotation, bid rules, conversion tracking. $149/month.Learn more about Qwaya
Brand Networks Outsmart the competition with the most advanced digital advertising solutions available. A recognized industry leader, Brand Networks’ award-winning software and managed media services provide cutting-edge solutions to the world’s top brands and agencies.Learn more about Brand Networks
Pagemodo Pagemodo helps you edit Facebook cover photos, make custom tabs, schedule and design your social media posts and create contests for your Facebook business page. Get started.Learn more about Pagemodo
AdStage Powering marketers with paid social and PPC reporting and automation software. AdStage is connecting performance marketers to the ad data they need to analyze, optimize, and report on their paid media campaigns. Get started with free 14-day trial!Learn more about AdStage
PPC Protect PPC Protect stops click fraud on your PPC campaigns ✅. Automated and easy protection set up in three clicks giving you more leads, saving you money and allowing you sell more through PPC 💲💲💲. Award Winning click fraud protection service for AdWords advertisers. 30 day free trial on all accounts.Learn more about PPC Protect
ProTop ProTop automatically visits linked in profiles based on your search criteria. Around 8% of all visited profiles return to read your services offer!Learn more about ProTop
ReFUEL4 ReFUEL4 is the world's largest creative platform, with 10,000 Designers & Predictive AI, we keep Facebook and Google Ads ReFUELed with fresh ad creative.Learn more about ReFUEL4
Adspert Relying on years of experience developing fully automated trading systems we get maximum performance out of every SEM budget.Learn more about Adspert
SiteWit SiteWit provides a do-it-yourself automated big data driven approach for website and paid search optimization for the major web and marketing platforms like Google AdWords, Bing, Facebook, WordPress, and many more using engagement marketing and predictive scoring.Learn more about SiteWit
Smartly.io Smartly.io combines creative automation, ad operations, and outstanding customer service to help 600+ brands scale their results - not headcount - on Facebook, Instagram, and Pinterest.Learn more about Smartly.io
Snapchat Snapchat lets you easily talk with friends, view Live Stories from around the world, and explore news in Discover. Life's more fun when you live in the moment!Learn more about Snapchat
SocialFlow SocialFlow uses real-time data and business rules to determine what and when to publish to your social media properties for both owned & paid social posts.Learn more about SocialFlow
MomentFeed Software to manage the entire mobile customer experience for multi-location brands. Drive consumers from their mobile device to your store with MomentFeed.Learn more about MomentFeed
SunnyReports SunnyReports is an Adwords reporting tool for PPC SEM agencies and freelance to create full customizable adwords reports for your customers in seconds. Free sign upLearn more about SunnyReports
Targeto Targeto Inc is a People based Ad firm centered on Cookieless and Email Retargeting.We offer solutions for Google, Facebook, Twitter and Yahoo Gemini Ads.Learn more about Targeto
Yelp User Reviews and Recommendations of Best Restaurants, Shopping, Nightlife, Food, Entertainment, Things to Do, Services and More at YelpLearn more about Yelp
Zalster We are your intelligent partner for automating and optimizing Facebook & Instagram Ads. Use our simple, but powerful platform and get strategic help from our 24/7 support.Learn more about Zalster
Quarizmi We make your Paid Search grow beyond scale, enjoyable and profitable. We increase your profits non-stop, continuously growing your campaigns.Learn more about Quarizmi
FastTony You can optimize your Facebook ads using FB API ads Manager Tool with Facebook lead Ads Integrations. See how your Facebook ads are performing with high ROILearn more about FastTony
The tools here have been manually curated as part of the larger set of marketing tools, if you have a suggestion to add to the list or would like to sponsor this list, get in touch.
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