Dean Cruddace

Updated: March 28 2023

Social Media Tools

Search and social media are two of the most powerful advertising platforms for modern businesses. It is important to take advantage of the number of people scrolling through Facebook, Instagram, Messenger, and any number of other social media platforms. The same goes for search, as more and more people rely on search engines to solve all of their online needs.

How Do Social Media Tools Work?

Using the right search and social advertising tools will allow you to connect with and understand your exact demographic just when they are ready to make a purchase! With more consumers connecting to the internet through many different devices, more businesses are using search and social advertising. Search and social advertising each offer unique benefits. Search advertising works best for targeting people with intent-based searches. This means consumers are looking for answers ASAP using search engines and often are there to buy.

How Do Social Media Tools Help?

By using analytics to find out what word and phrases consumers are searching for, you can effectively find your target market. Of course, it helps to know who your target audience are but with search advertising tools you can learn a whole lot more about your customers. Of course, there’s no escaping the presence of social media and you don’t want to pass up the opportunity to optimize your campaigns. This modern form of advertising allows you to generate targeted ads that users can interact with. Still, you need to know what social platforms your customers use, how they use them and what form of content appeals to them most – and you’ll need the right tools to guide you.

62 of the Best Social Media Tools

All of the following Social Media Tools have been reviewed, links you follow are sometimes affiliate links and some Social Media Tools have been listed because they offer a great solution to a Social Advertising process.

Search Force logo

Search Force


A Paid Search & Social Media Ad Management Platform for Niche Digital marketers.

Learn More
Acquisio logo

Acquisio


Acquisio is a performance media solution that enables digital marketers to optimize their search campaigns and report on social, mobile and display initiatives.

Learn More
adHawk logo

adHawk


AdHawk is the easiest way to manage and optimize your Google AdWords and Facebook advertising campaigns. Sign up today and let AdHawk's machine learning algorithms take charge.

Learn More
Adlucent logo

Adlucent


Adlucent is the leading digital performance marketing agency focused on helping brands grow profitability through paid search, paid social, performance display, amazon, digital merchandising, and more.

Learn More
AdParlor logo

AdParlor


AdParlor blends Media Buying and Creative Services at Scale to enhance paid social and display campaigns for sophisticated advertisers. Social Media Advertising for Facebook, Instagram, Snapchat, Twitter, Pinterest and LinkedIn. Advertising Campaign Management. Experts at people-base Marketing.

Learn More
Adthena logo

Adthena


Adthena is your secret weapon for search, giving your business unrivaled competitor insight. See what Adthena can do for you - book your demo today!

Learn More
Algomizer logo

Algomizer


Algomizer is an Internet Technology company that specializes in developing online marketing tools for SMB's

Learn More
Kongalytics logo

Kongalytics


All the elements you need for successful online campaigns in one platform. Get to grips with your digital marketing!

Learn More
Ampush logo

Ampush


Ampush offers a highly strategic and customized way for businesses to reach more customers and grow revenue across digital channels.

Learn More
Appbi logo

Appbi


AppBite - iPhone App Reviews. Latest in iPad, iPod Touch and iPhone apps, Apple News, Developer profiles. Honest full length reviews. Developers & Agencies submit your apps!

Learn More
Reveal Bot logo

Reveal Bot


Automate your Facebook Ads and manage your campaigns. Get alerts and reports for all your marketing tools to Slack.

Learn More
Socialdealer logo

Socialdealer


Automotive industrys only complete solution to help dealers and OEMs create, manage, and monitor social profiles, reputation, content, and engage with new and existing customers.

Learn More
Instagram logo

Instagram


Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.

Learn More
Catvertiser logo

Catvertiser


Create and optimize your Facebook advertising campaigns with Catvertiser

Learn More
Popular Pays logo

Popular Pays


Create content worth sharing. Popular Pays connects brand with creators to produce custom content, generate awareness through influencer marketing, and drive ROI by combining quality content and paid media.

Learn More
Pinterest  logo

Pinterest


Discover recipes, home ideas, style inspiration and other ideas to try.

Learn More
AdGooroo logo

AdGooroo


Dominate internet marketing in any industry with AdGooroo. Our Digital Marketing Intelligence platform identifies competitors keywords, informs campaign strategy, improves ad copy and clickthrough rates, and tracks any companys online advertising presence.

Learn More
Hootsuite logo

Hootsuite


Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

Learn More
Finch  logo

Finch


Finch provides programmatic paid search management for AdWords and Bing with an award from Google for best performance and listed #145 on Inc. 500’s fastest growth.

Learn More
Twitter logo

Twitter


From breaking news to the latest in entertainment, sports and politics, get the full story with all the live commentary.

Learn More
Dolead logo

Dolead


Get qualified leads in real time. Pay only for Leads received. Automatically optimize your Google AdWords and Bing Ads campaigns.

Learn More
iSpionage logo

iSpionage


I have been a Web Developer and PPC marketer for more than 15 years, and iSpionage is probably the most reliable competitor research tool I have ever used.

Learn More
Kenshoo logo

Kenshoo


Kenshoo is the leading digital advertising technology platform designed to connect marketers and customers across the leading publishers for search, social and e-commerce. Helping leading brands and agencies automate & optimize marketing investments for superior performance across channels and devices.

Learn More
Kontentino logo

Kontentino


Kontentino is an intuitive social media management tool with content calendar simplifying social media approval process. Customized interface for clients...

Learn More
Evocalize logo

Evocalize


Leading Facebook marketing platform for Real Estate, Travel and Retail. Let the world’s smartest AI-powered digital marketing platform power your business. Certified Facebook Marketing partner. Proven, trusted, results-driven tools to super-charge your Facebook and Instagram marketing.

Learn More
StrikeSocial logo

StrikeSocial


Let us do the work. Our social media advertising provides 24/7 campaign optimization and always-on support to target your social advertising when and where people are the most receptive.

Learn More
Adboozter logo

Adboozter


Looking for an affordable alternative to Wordstream? Adboozter is the easiest way to optimize your Adwords campaigns. Try it free, no credit card required!

Learn More
AdCore logo

AdCore


Manage your AdWords campaigns with adCore! An AdWords management software that helps PPC professionals optimize!

Learn More
AdNabu logo

AdNabu


Manage your Google Ads (AdWords) search campaigns using advanced and easy to use Google Ads (AdWords) Automation software. Using AdNabu, One can easily create Google Ads (AdWords) campaigns with all best practices and optimize as well as manage them. Generate more conversions, save time and money using AdNabu

Learn More
Never logo

Never


never.no helps broadcasters and advertisers manage, moderate and deliver rich media across multiple platforms including broadcast, digital and DOOH

Learn More
Qwaya logo

Qwaya


Optimize your Facebook marketing and save time with a powerful and affordable tool. Ad scheduling and rotation, bid rules, conversion tracking. $149/month.

Learn More
Marin Software logo

Marin Software


Our independent platform optimizes advertising on Search and Social channels – connecting you to customers as they move across devices and publishers

Learn More
Tycoono logo

Tycoono


Our Social Media Management Services help your business grow and expand its reach through increased website traffic, brand awareness and relationship management

Learn More
Brand Networks logo

Brand Networks


Outsmart the competition with the most advanced digital advertising solutions available. A recognized industry leader, Brand Networks’ award-winning software and managed media services provide cutting-edge solutions to the world’s top brands and agencies.

Learn More
Pagemodo logo

Pagemodo


Pagemodo helps you edit Facebook cover photos, make custom tabs, schedule and design your social media posts and create contests for your Facebook business page. Get started.

Learn More
Polygraph logo

Polygraph


Polygraph Media Homepage

Learn More
AdStage logo

AdStage


Powering marketers with paid social and PPC reporting and automation software. AdStage is connecting performance marketers to the ad data they need to analyze, optimize, and report on their paid media campaigns. Get started with free 14-day trial!

Learn More
PPC Protect logo

PPC Protect


PPC Protect stops click fraud on your PPC campaigns ✅. Automated and easy protection set up in three clicks giving you more leads, saving you money and allowing you sell more through PPC 💲💲💲. Award Winning click fraud protection service for AdWords advertisers. 30 day free trial on all accounts.

Learn More
ProTop logo

ProTop


ProTop automatically visits linked in profiles based on your search criteria. Around 8% of all visited profiles return to read your services offer!

Learn More
ReFUEL4 logo

ReFUEL4


ReFUEL4 is the world's largest creative platform, with 10,000 Designers & Predictive AI, we keep Facebook and Google Ads ReFUELed with fresh ad creative.

Learn More
Adspert logo

Adspert


Relying on years of experience developing fully automated trading systems we get maximum performance out of every SEM budget.

Learn More
Rhombus logo

Rhombus


Rhombus Ads helps the world's leading brands and publishers monetize embedded social content.

Learn More
Bidalgo logo

Bidalgo


Scale your mobile apps user acquisition on Facebook, Instagram, Google, Snapchat, Pinterest and other platforms. Full automation & Creative optimization.

Learn More
Search Experiences logo

Search Experiences


Search Experiences is pioneering the design and development of a new generation of Branded Search Engines using cutting-edge Web 3.0 technology.

Learn More
NetElixir logo

NetElixir


Search marketing solved. NetElixir helps retailers decode what makes people click, providing an extensive selection of digital marketing solutions.

Learn More
LookSmart logo

LookSmart


Search the web on LookSmart.

Learn More
SiteWit logo

SiteWit


SiteWit provides a do-it-yourself automated big data driven approach for website and paid search optimization for the major web and marketing platforms like Google AdWords, Bing, Facebook, WordPress, and many more using engagement marketing and predictive scoring.

Learn More
Smartly.io logo

Smartly.io


Smartly.io combines creative automation, ad operations, and outstanding customer service to help 600+ brands scale their results - not headcount - on Facebook, Instagram, and Pinterest.

Learn More
Snapchat logo

Snapchat


Snapchat lets you easily talk with friends, view Live Stories from around the world, and explore news in Discover. Life's more fun when you live in the moment!

Learn More
SocialFlow logo

SocialFlow


SocialFlow uses real-time data and business rules to determine what and when to publish to your social media properties for both owned & paid social posts.

Learn More
MomentFeed logo

MomentFeed


Software to manage the entire mobile customer experience for multi-location brands. Drive consumers from their mobile device to your store with MomentFeed.

Learn More
AdEspresso logo

AdEspresso


Start driving results across Facebook, Instagram and ​Now ​Google with a free 14-day trial of AdEspresso.

Learn More
StitcherAds logo

StitcherAds


StitcherAds is the easiest way to build highly automated campaigns on Facebook & Instagram that convert both online & in-store.

Learn More
SunnyReports logo

SunnyReports


SunnyReports is an Adwords reporting tool for PPC SEM agencies and freelance to create full customizable adwords reports for your customers in seconds. Free sign up

Learn More
Targeto logo

Targeto


Targeto Inc is a People based Ad firm centered on Cookieless and Email Retargeting.We offer solutions for Google, Facebook, Twitter and Yahoo Gemini Ads.

Learn More
Tenscores logo

Tenscores


Tenscores will make you a better Google Adwords advertiser.

Learn More
Topvisor logo

Topvisor


Try out SEO & PPC Tools for keyword research, clustering, rank tracking and onpage optimization. Get better results from paid search and organic rankings.

Learn More
WordStream logo

WordStream


Use our free tools and 20-Minute Work Week to create, optimize, manage and measure high-performing paid search and paid social campaigns.

Learn More
Yelp logo

Yelp


User Reviews and Recommendations of Best Restaurants, Shopping, Nightlife, Food, Entertainment, Things to Do, Services and More at Yelp

Learn More
Zalster logo

Zalster


We are your intelligent partner for automating and optimizing Facebook & Instagram Ads. Use our simple, but powerful platform and get strategic help from our 24/7 support.

Learn More
Quarizmi logo

Quarizmi


We make your Paid Search grow beyond scale, enjoyable and profitable. We increase your profits non-stop, continuously growing your campaigns.

Learn More
FastTony logo

FastTony


You can optimize your Facebook ads using FB API ads Manager Tool with Facebook lead Ads Integrations. See how your Facebook ads are performing with high ROI

Learn More